Good Morning Everyone! Welcome to Mug Monday! I’m Emily Dugal, Digital Marketing Manager at RE/MAX Leading Edge! If you’ve seen Mug Monday welcome back and if it’s your first time I’m excited to share my myriad of mugs and tips with you! This week’s mug is Hedwig Mug from Harry Potter.

Welcome to Part 2 of Shooting a Vlog! Last time we discussed creating the concept for your blog. Once you’ve done that it’s time to think logos, colors and editing!

Logos and Colors

Now you have your vlogs name and concept it’s time to think about the visuals! Every TV show has a font, colors, and a visual theme that it’s fans recognize (think Game of Thrones). Mug Monday has a Mug with the text dots which tie the name and the content together.The colors were chosen based on my personality and the fact people know that I’m usually wearing something patterned and colorful. You’ll want to have a graphic designer pull together some ideas for you. Tell them your concept, your audience and think about yourself as a person and not just a real estate agent and find a way to tie the two together.

Editing Your Vlog

We shoot our videos on our phones and then send them to a video editor to piece them together and add and animate graphics. Your editor can also help you find some “theme music" for your vlog. A video editor doesn’t have to cost you a fortune. I have agents whose kids are whizzes at iMovie which is standard on any mac. You could reach out to your community for recommendations or if you’re from the Boston area like we are you could post on University boards looking for college students who are looking for free lance work or experience.

I hope this vlog was helpful! If you haven’t already please follow us on Facebook, Instagram, LinkedInand Twitter! Check out past episodes of Mug Monday as well as our other blogs and vlogs by visiting com/blog AND follow the hashtag #REMAXLeadingEdge on Instagram.